## Colophon date: title:: Meta’s India Ad Revenue Up 74% to ₹16k cr in FY22 type:: [[literature-note]] tags:: url:: https://economictimes.indiatimes.com/epaper/delhicapital/2022/oct/18/et-corp/metas-india-ad-revenue-up-74-to-16k-cr-in-fy22/articleshow/94927320.cms status:: [[bean]] ## Notes > According to industry insiders, Google and Facebook continue to roughly corner over 70% of the digital advertising pie in India, and this has been the case for the last few years, indicating a duopoly that has only been strengthening. — [view in context](https://hyp.is/m4rODk6NEe2sEXPEKHv2kg/economictimes.indiatimes.com/epaper/delhicapital/2022/oct/18/et-corp/metas-india-ad-revenue-up-74-to-16k-cr-in-fy22/articleshow/94927320.cms) - Annotation: Google Facebook Ad duopoly